Hans Lundberg, Canada’s greatest mineral detective, Part 1

Anon. “Advertising – Bell Aircraft Corporation.” Aero Digest, July 1947, 82.

While it is true that working at an institution like the Canada Aviation and Space Museum can be challenging at times, it is equally true that the resources and treasures it preserves are unequalled in Canada. Its library, for example, is the best publicly accessible library of its type in the country. The information contained in the hundreds of thousands of magazine pages on its mobile stacks is truly awe inspiring. Once in a while, if one is lucky, it is possible to bring together several subject areas connected to the museum’s two sister institutions within Ingenium – Canada’s Museums of Science and Innovation, a group formerly known as the Canada Science and Technology Museums Corporation. In very rare cases, a story proves to be even more interesting than originally thought. The full page ad above, found in the July 1947 issue of the American monthly Aero Digest, among others, is a case in point.

Prospecting by helicopter – underground

The utility of the Bell Helicopter reaches even to the muskeg, water and swamp of the Ontario wilderness – a land of untold riches. It explored for oil over the tangled bayou land of Louisiana. It is being readied for similar geological exploration in Mexico and Ecuador … and other even more far-flung assignments are being planned.

Hans Lundberg, Toronto, first made commercial use of a Bell Helicopter last summer when he leased a machine and equipped it with magnetic survey instruments. Then he set out for the north – in search of hidden ore deposits.

In one hour, from the Bell Helicopter, the same work was done that had required seventy days by skilled ground crews. Even in flight, the helicopter proved a steady platform for Lundberg’s delicate instruments. Findings tallied 100% with the known facts.

With the Bell Helicopters purchased, Lundberg Explorations, Ltd. is now rapidly expanding its aerial explorations.

Today, Bell Helicopters are at work, operating profitably, from Maine to California, from Illinois to Texas. In Canada and Sweden. They are doing their jobs – almost any jobs their owners can conceive – in Hanson and Norwood, Mass., Rochester, N.Y., Camden, N.J., Brooklyn Village, O., Tucson, Ariz., Portland, Ore., Yakima, Wash., Los Angeles, Calif., Chicago, Ill., and New York City. They dust and spray crops, orchards, cattle … gather the news … speed mail and merchandise … survey real estate and woodland and highway traffic … patrol pipe and power-line and forest.

Wherever you are, The Magic Carpet* can save time and make money for you, too. For full facts, write to Helicopter Division, Bell Aircraft Corporation, P. O. Box 1, Buffalo 5, N.Y.

* Trade mark registered U.S. Patent Office and principal foreign countries

Now, you may ask, who was this Hans Lundberg and why should magnetic surveys be of any interest to me? These are two very good questions, my reading friend. You will, however, have to wait for the 2nd part of this article to get some answers.

In the meantime, yours truly is pleased to point out that magnetic surveys count among the tools available to a type of scientists known as geophysicists. These researchers study the Earth and its interior, from an academic and / or industrial point of view. Geophysicists perform various types of surveys to gather information linked to many fields of study, from energy and mineral exploration to archaeology.

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Rénald Fortier